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Job-Hunting Lessons from Livin’ the Dream

Okay, so no one actually landed their dream job during the six-week Livin’ the Dream program—but Isabel, Molly, and Sarah gained skills and insight that give them a serious edge. With their advice and a little direction, you can, too. Once-shy...

When Your Kids Take You to Work

An interview with Renee Sandler, president of Blamtastic, a line of lip balms for tweens and teens that she co-founded with her daughters (Lily, 12, and Melanie, 10). How did you get the idea for Blamtastic? In 2007, I read an article about how...

Livin’ the Dream: Practice Makes Perfect

Since my last post, I have taken a step back to reflect on the broader process of interviewing and dedicate my energy to improving to the whole experience--not just one aspect. I have a mock interview session with my friend once a week, which...

Livin’ the Dream: Molly's Networking Work-Around

It’s been a few weeks since I started my Livin’ the Dream journey, and so much has happened.  This past weekend, I attended The Makeup Show in New York City, which included educational seminars for both technique and business. I learned that in...

4 Tips for Starting Your Factory Hunt

Victoria Chou has 25+ years of experience importing, exporting, and distributing hosiery throughout North and South America. Here’s how she finds factories. Look at barcodes of products similar to yours. Search the UPC or EAN number online to...

Livin’ the Dream: Sarah Gets Serious

A month ago, I began my quest to do informational interviews with 20 people a month. It would be an understatement to say I got off to a slow start.  The first three weeks yielded one awkward conversation with a friend’s former employer, a...

Livin’ the Dream: Isabel Finds Her Voice

Like many women, Isabel, 64, was raised to believe bragging was bad manners. But after jumping back into the job market in Tallahassee, FL, recently, she realized that being polite was holding her back. “I have been told by interviewers that I...

Understanding Cost Per Acquisition

Yang Yang, 29, is the founder and CEO of AMIclubwear.com, with $40 million in yearly gross profit and 1.4 million unique visitors per month. The key to her success is cost per acquisition(CPA)—how much you spend to bring in each new customer....

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