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Making the Leap from Doer to Leader

Twelve years ago, Danielle Paletz saw what her boss was doing and thought, “I can do that.” And she did.  First, she successfully made the leap to founder, launching the staffing recruitment firm iQuestPartners in New York City. Clients now...

Running the Numbers on Fitness DVDs

If your entire market of customers bought your product, how much money could you make? Execs call this your TAM, or "total addressable market." Last year at Spark and Hustle, we met up with Gloria, an entrepreneur developing exercise DVDs...

Key Steps on the Road to Profit

Kate Gatski is the co-owner of Gatski Metal. She and her husband make furniture and sculptures with reclaimed materials. How have you turned your art into a profitable business? We started in 2003 using holistic resource management, a method of...

Know Your Worth—AND Your Value

Devising a pricing strategy? Let’s go back to class. Math and psychology, specifically.  Create a formula Designer and craftswoman Megan Auman uses a formula to determine the minimum to charge: Materials + time/labor + expenses + profit (The...

You Need Problems to Succeed

Helen Lo had recently retired and was loving retirement's greatest perk: time to travel.  “But air travel quickly became a hassle. Like most women, I was carrying a loaded purse, which aggravated my back and neck issues." And so Lo & Sons was...

Laurel Touby Sticks to Her Guns

Laurel Touby is the founder of mediabistro.com, which serves up news, job listings, and classes to media pros. She sold her company for $23 million in 2007. We caught up with Laurel at SXSW Interactive. Why did you start mediabistro? It started...

Are You Listening to Prospective Customers?

Here's my sales tip rant for the day: Respond to your sales prospects in the way they've requested. If they ask for more information, email it. If they ask for a reference, send it. If they say, "Please email me, don't call me," don't call! It’s...

“I Turned Myself into a Risk-Taker”

Introducing Over Drinks: MoreWorth sits down with top execs you need to know..  Today, Dee Poku, co-founder and CEO of The WIE Network. A few years ago, I walked away from a high-level marketing position in the film industry—money, glamour,...

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