CreateWorth

A Guide to Developing Your Marketing Strategy

Chances are you're always looking for ways to market your services to bring in more clients. What business owner isn’t? As a freelance writer, I'm constantly marketing my skills and seeking more connections that can lead to more work. Doing this,...

6 Signs It’s Time to Close Your Business

Starting a business is tough. But, as some owners have experienced, closing up shop can be even tougher. While you may hate to admit it — I know I did — it’s emotional. Cody McLain, the founder of SupportNinja and digital creative agency...

5 Apps for When You Can’t Afford a Bookkeeper

When I started my own freelance business, the most common advice I received was, “Hire a bookkeeper.” My formal education included exactly zero accounting training, and managing the money side of my business was initially out of my comfort zone....

When Working for Myself Lost Its Glamour

I always knew I’d become a writer. My eyes were somewhat starry. I thought I’d get a journalism degree, graduate, and immediately become Carrie Bradshaw. The reality was that right out of college, I landed a job copy editing at an educational...

Stop Comparing Yourself to the Competition

I’ve had the same group of friends since middle school. We are a pack of 14 — if you can believe that. And it is them I blame for my lack of education on the topic of competition in business, especially when it comes to female rivalry. After I...

The Downside of Working for Yourself

In 2008, I was laid off from my job as a paralegal. The economy was tanking and there were no future job prospects in sight. I moved back in with my parents and returned to my college gig: waiting tables. I worked at that restaurant for a year...

How I Balance Business Travel and Family

“Just wait until you become a mom.” Critics thought it premature for me to have and voice opinions about stay-at-home parenting before becoming a mother. Indeed, midway through my pregnancy I shared several reasons why, in our family, quitting...

How to Convince People to Give You Money

Unless you’re willing to bootstrap your business and fund it yourself, any entrepreneur looking to start a new venture will be on the lookout for investors. You’ll need to find investors who trust you, believe in your vision, and can write the...

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