
CreateWorth


Why Forgoing Venture Capital May be the Best Entrepreneurial Decision You Make
One glance at popular business or tech news stories might lead you to believe that venture capital is handed out like candy and that it’s essential to entrepreneurial success. But the truth is, fewer than one percent of U…

Do You Dream of Being Your Own Boss?

SheEO is a new solution to help female entrepreneurs get startup funding
Ask any startup founder about the challenges they face, and you’ll hear similar responses: obtaining the funding they need to grow, and gaining access to professional networks with the right connections. Enter SheEO—the solution created by…

6 Important Business Email Templates
Do you ever open your least favorite client’s email, think about punching him, close the email, and then stew about it the rest of the day (without ever responding)? Do you wonder if you’re being too direct? Or…

Using Credit Card Debt to Invest in a Business
I’m usually debt resistant for all the obvious reasons: Too much ill-managed debt kills your credit score, which costs you in high interest rates and is a sign of poor money management and living beyond one&rsquo…

Why I’m Starting a Second Business
“Focus.”
“Get one thing right.”
“You can be a serial entrepreneur — after you sell your first company.”
All good advice, and mantras of many a startup scene. The fast-paced worlds of tech…

How to Balance Business Travel as a Mom
“Just wait until you become a mom.”
Critics thought it premature for me to have and voice opinions about stay-at-home parenting before becoming a mother. Indeed, midway through my pregnancy I shared several reasons why, in…

(L)Earning What I’m Worth
I told myself, “If other women can figure out how to make money working from home, then surely I can too.”
It was the summer of 2008. Two days before this realization, I received a phone call that…

Flexible Side Gigs to Bring in Extra Income
Making extra money is always a bonus. No contest.
Here are 6 simple side gigs to get you started:
1. Start Consulting
The Second Shift, founded in 2014, addresses the needs of highly skilled professional women seeking flexible…

The Entrepreneur’s Guide to the Holidays
Balance. It’s a buzzy word. But for many entrepreneurs, the mere thought of balance during the holiday season is stressful in and of itself. Running a business is crazy enough without also striving to see family, cook treats, wrangle…

How to Manage Online Comments About Your Small Business
Figuring out the best way to interact with online commenters is a critical step in running your business. But we rarely hear good examples of Internet commenting, with most of the discussion focused on abusive trolls or epic brand meltdowns…

Challenges to Starting an Online Business
I was at Costco, observing a man purchase 25 gallons of milk. Based on the rest of his shopping cart, I assumed it was for resale at his convenience store. Out of nowhere, I was overtaken by full-body goosebumps…

8 Reasons to Lead in the Workplace
The landscape for working women is rapidly changing: An increasing number of American women are the primary breadwinners in their families, and women are replacing male CEOs at a rate of 70 percent. But despite tremendous shifts in women&rsquo…

Common Contract Mistakes Entrepreneurs Make
Being your own boss has lots of appeal, of course. But it also means you’re responsible for drumming up your own projects and handling the jargon-filled contracts for services rendered.
“People often don’t fully read the contract…

Marketing – Product Launch Strategy
This is a time of year when many business owners are thinking about what’s next in their businesses. And for you, that might be your “Next Big Thing.” It’s a product, program, or service…

Why Every Successful Woman Needs a ‘Housewife’
If you’re a high-achieving woman with a career to navigate or business to build, you probably want more hours in the day, more energy, and more money. But what you might need most of all is a…

When Working for Myself Lost Its Glamour
I always knew I’d become a writer.
My eyes were somewhat starry. I thought I’d get a journalism degree, graduate, and immediately become Carrie Bradshaw. The reality was that right out of college, I landed a…

Common Struggles All Entrepreneurs Face
Over time, I’ve noticed a pattern with the overachieving women entrepreneurs I coach or mentor: They all want to know about the mistakes I’ve made.
For the longest time, I couldn’t figure out why…

How to Optimize Your LinkedIn Profile Tips for Entrepreneurs
We’re rising in the work hierarchy; we’re breaking glass ceilings all over the world. We’re leaning in. But the reality is, as a gender, we’re still not as comfortable shouting our genius…